Choosing your Google Business Profile primary category
The primary category decides which queries your profile is eligible for. No other field makes up for a mistake here — and it takes five minutes to fix.
Business Profile
Everything that lives on the profile itself: fields, categories, reviews, photos, suspensions.
Google review management: collecting and responding
Review freshness is measured more predictive of the top 3 than total volume. A steady collection process therefore beats a campaign — and it has to stay within Google's rules.
Google Posts: are they still worth anything?
No serious study measures the effect of posts on ranking, and Google's documentation does not mention them. On clicks and contact, the story is different.
Google Business Profile suspended: causes and reinstatement
A suspended profile disappears from Google Maps and the local pack overnight. Here is the procedure, in the order it has to be followed.
Optimising your Google Business Profile in 2026
Completeness comes before any advanced tactic: it is the variable most strongly associated with local pack positions 1 to 3 in the available data, and it is also the one most often missing.